Strategy, craft and motion working as one system.

I'm an art director and graphic designer at Annexo, in Curitiba. I work on visual identity, social media, and the visual direction of integrated campaigns for brands such as Bigben, Bergerson, Vanguard by Plaenge, Grupo Bourbon, Disney, and Eudora, covering everything from initial concept to motion design.

I hold a degree in Design and Visual Communication from Universidade Positivo, along with MBAs in Digital Design & Branding and in Leadership, Management & Innovation (from UNINTER).

My work bridges the gap between graphic execution techniques and measurable market results. In 2026, the campaigns I directed for a premium retail client helped the brand reach 116% of its annual revenue target within the first half of the year. My workflow integrates classic craft design principles with motion graphics and prompt engineering, leveraging AI to optimize both speed and visual fidelity.

Prior to Annexo, I led the creative team at A3Mais Imóveis, where I spearheaded a brand restructuring and oversaw more than 400 paid media campaigns. Concurrently, I run Casasanto Design, a studio where I develop visual identities for clients such as Fachini Art Studio, Mystique, Saúda Afro, and Chácara Sentinela.