Guilherme Casasanto

say hi — hello@casasantodesign.com

ABOUT
ME

I HAVE BEEN WORKING SINCE 2021

ABOUT ME

I HAVE BEEN WORKING SINCE 2021

I’m an independent artist, visual designer, and art director passionate about building meaningful and expressive visual experiences. I specialize in brand identity, creative direction, and experiential design — helping brands express who they are with clarity, beauty, and purpose.

I seek the harmony between aesthetics and function, infusing each project with a thoughtful balance of clarity, emotion, and intention. My goal is to create visual experiences that not only speak to the brand — but also connect with people in a way that feels genuine and memorable.

RECENT EXPERIENCES

ANNEXO

Creative Partner

2025 – Present

I work as a Visual Designer at Annexo, with a primary focus on social media — developing visual content that connects brands and people through strategic, creative, and brand-aligned design.

In addition, I take part in multidisciplinary projects, collaborating on campaigns, visual identities, and other communication initiatives — always with a sharp eye for consistency, aesthetics, and brand impact.

A3MAIS IMÓVEIS

Marketing & Design Leader

2021 — 2025

I led branding and marketing initiatives at A3Mais, building a consistent visual identity and overseeing digital strategy, paid traffic, and content production. I also coordinated a creative team, structured internal processes, and collaborated on real estate campaigns, brand materials, and audiovisual content.

Key achievements:
• Rebranded the company’s visual identity
• Managed 400+ Meta Ads campaigns with high lead generation
• Built and led a small creative team from scratch
• Developed end-to-end marketing materials for internal and external use

CASASANTO DESIGN

Founder

2021 — Present

Founder of Casasanto Design, a creative studio focused on branding, visual identity and art direction. I develop original projects for clients who value concept, aesthetics and authenticity. I lead brand creation processes — from research to final delivery — with a focus on strategy, visual clarity and effective communication.

EDUCATION

MBA in Leadership, Management, and Innovation

UNINTER – International University Center

2025

This MBA was designed to prepare organizational leaders to respond swiftly to constant change, delivering innovative solutions to complex challenges. With a strong focus on fostering a culture of innovation and effective leadership, the program combines strategic thinking with hands-on leadership tools to transform visionary ideas into real organizational impact.

MBA in Digital Design & Branding

UNINTER – International University Center

2023 — 2024

This MBA is a specialization that merges creativity and technical expertise to explore the digital landscape and strengthen brand communication. The program focuses on transforming how brands interact in digital environments through diverse media and branding strategies.

It offers an interdisciplinary learning experience that equips professionals to address current and future challenges with originality and strategic insight.

Bachelor’s in Visual Communication Design

Universidade Positivo

2021 — 2023

This program equipped me with strong visual communication skills across multiple platforms, focusing on the creation, management, and strategic execution of design projects for identity systems, print, and digital media.

Throughout the program, I developed the ability to create impactful visual solutions grounded in market research, critical analysis, and entrepreneurial strategy — combining creativity with a strategic mindset to deliver meaningful design outcomes.

SKILLS

Brand Identity

Creative Direction

Visual Storytelling

Art Direction

Social Media

Campaign Design

Marketing Strategy

Editorial Design

Adobe Creative S.

Project Management